Hey beautiful, I want to share something personal about why we created the NOGU Bracelet of the Month.
Not because the world needs more jewelry.
But because I believe we all deserve small moments of excitement — something that shows up unexpectedly and makes an ordinary day feel special.
When we launched this subscription, most people told us jewelry wasn't something you "subscribe" to.
They were right.
It's different. It's not practical in the usual sense. It feels like a want, not a need.
And that's exactly the point.
The Bracelet of the Month is about:
• A little luxury that arrives just for you
• Exclusive designs that disappear after the month ends
• Building a collection that evolves with your style
• Effortless gifting that never feels last-minute
• Being part of something limited and intentional
But here's what makes it even more special.
Since the day we launched, the price has never increased.
While costs everywhere have gone up, we've been able to keep this subscription stable because we design and produce based on our member count. We know exactly how many to make. That means no overproduction, no excess inventory, and virtually zero waste.
It's efficient. It's responsible. And it allows us to offer something that feels almost like having access to wholesale — without needing wholesale volume.
You get exclusive, limited designs at a locked-in price that doesn't fluctuate with every market shift.
Once each month passes, that bracelet is gone. No restocks. No mass production later. Just a growing collection that tells your story over time.
Months from now, you'll look at your stack and remember where you were when each one arrived.
That's what this really is.
Not just jewelry.
Anticipation. Expression. Belonging. And value that's built to last.
I'd love for you to be part of it.
Want One? Click To See Them Here>>https://www.nogu.studio/collections/pair-with-your-bracelet-of-the-month
— Mario Christian
Founder, NOGU
P.S. This month has been one of my all time favorites....
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